How to Sell a Home in Norman When the Market’s Crowded

Some homeowners get lucky. They stake a “for sale” sign in the yard one morning and next thing they know, it’s sold before sundown. However, that isn’t the reality for most people.

In fact, most homes sit for an average of 21 days on the market. That’s almost one whole month before a prospective buyer comes along and makes an offer. Ouch.

In today’s economy, it’s difficult enough selling one home. When there are multiple “for sale” signs lining the street, owners fear they’re in it for the long haul. And according to the National Association of Realtors, we’re seeing the highest selling prices on single-family homes since 2008.

You need to list your home, but how can stand out in a sea of real estate properties? Here are some tips to help you sell a home in Norman (even when the market’s overflowing).

1. Play “The Price is Right.”

It only makes sense that you’d want to squeeze every penny out of your home. After all, think about how much you’ve invested in it! While this mindset comes natural, it may be hurting your sales strategy.

In a crowded market, you’re competing with several homes. Some are better than yours while others may be worse. But, the best way to attract attention is the price. Selling your home slightly below market value gives you a competitive edge and makes buyers feel like they’re scoring a deal. Because of this, they’re more apt to make an offer quicker.

2. Say no to sitting ducks.

Are you experiencing difficulties taking your home off the market? If a property sits too long, it becomes dated. And, dated listings typically don’t sell for the asking price. Ironically enough, this is another reason why you should start off with a lower price point.

However, if you’re simply not a fan of pricing your home lower, there are some ways to increase its perceived value. There are various home improvements like kitchen remodels, tech upgrades and budget-conscious fixtures that warrant a higher asking price.

3. Make it one in a million.

In addition to price and perceived the value, another way to sell your home in Norman quickly is to help it stand out against the others. Feel free to explore features outside your home itself! Is it located in a prestigious neighborhood? Are the public schools in the area high-ranking? Do you have plenty of space for kids and pets to play?

Think about what makes your home stand above the rest. Chances are, those perks will speak to someone’s heart (and pocketbook). 

4. Be ready to take the stage at any moment.

This one may be obvious. But, we can’t stress enough how important it is that your home is always stage-ready. Prospective buyers may want to view your home at any given moment. Nothing’s worse than rushing to clean your home and hiding clutter away in cabinets. (Believe us, buyers look in those.)

The best way to avoid this situation is by maintaining a pristine home. Consider hiring a local house cleaner if you’re busy between appointments. Or better yet, practice responsibility with kids and enlist their help in household chores. For some more tips on staging and boosting curb appeal, click here.

5. Partner with a local realtor.

A lot of details can go awry if you’re not careful. A local, knowledgeable realtor can point out any areas that require some tweaks. If you’re unsure what to fix or change, this can really come in handy. With their experience, they’re able to identify opportunities that require little work but can boast major impact. This all pays off when your home sells as soon as you take out the “for sale” sign.

In Summary

It can be difficult attracting buyers in a crowded market. However, it isn’t impossible. There are several ways to help your home stand out, and our team at Rieger Realty is at your services. To learn more about selling a home and how you can position it well for the market, reach out to us today at (405) 310-2796.